Building Australia's Franchise Dreams

Seven years of turning ambitious entrepreneurs into successful franchise owners through smart finance solutions and genuine partnership

Our Track Record

340+ Franchises Funded
$47M Capital Facilitated
89% Five-Year Success Rate
156 Partner Networks

Industry Recognition

Australian Franchise Finance Excellence Award 2024
Victorian Small Business Finance Partner of the Year 2023
Certified Member - Franchise Council of Australia
Top 50 Finance Innovators - Australian Business Review
Responsible Finance Practice Certification
Marcus Fitzpatrick, Founder and Managing Director of vexaloripus

Marcus Fitzpatrick

Founder & Managing Director

Back in 2018, I was working at one of the big four banks when I noticed something troubling. Promising franchise candidates were getting knocked back not because their business plans weren't solid, but because traditional lending didn't understand the franchise model.

After watching too many good people miss opportunities, I decided to do something about it. vexaloripus started in a shared office space in Geelong with one mission: bridge the gap between franchise dreams and finance reality.

What began as frustration with the system became a passion for helping everyday Australians build genuine wealth through franchise ownership. We've since helped over 340 people transition from employees to business owners.

  • Graduate Diploma in Applied Finance, Melbourne Business School
  • 15+ years commercial lending and franchise finance experience
  • Certified Franchise Finance Specialist
  • Member, Institute of Public Accountants
  • Former Senior Commercial Analyst, ANZ Banking Group

How We've Evolved

2018-2019

Foundation & Early Learning

Started with basic lending brokerage, quickly learned that franchise buyers needed education about their options, not just access to capital. Developed our first franchise-specific assessment tools.

2020-2021

Partnership Network Growth

Built relationships with 50+ franchise brands and developed specialized lending programs. Created our signature "Franchise Readiness Assessment" after seeing too many people choose the wrong opportunities.

2022-2023

Technology & Process Innovation

Launched our digital application system and introduced post-funding support services. Began tracking long-term client success rates to refine our selection criteria.

2024-2025

Comprehensive Business Advisory

Expanded beyond finance to offer ongoing business mentorship, performance benchmarking, and strategic growth planning. Now supporting multi-unit expansion for established clients.

What Makes Us Different

1

Reality-Based Assessment

We don't just check credit scores. Our process evaluates your business experience, risk tolerance, and genuine commitment to franchise ownership.

  • In-depth capability interviews
  • Market research on chosen territories
  • Financial stress testing scenarios
2

Brand-Agnostic Guidance

We're not tied to specific franchises, so our recommendations are based purely on what works best for your situation and goals.

  • Independent franchise performance analysis
  • Honest discussions about brand strengths and weaknesses
  • Alternative option exploration
3

Relationship-Focused Lending

We work with lenders who understand franchising and are willing to consider the full picture, not just numbers on a spreadsheet.

  • Personal introductions to decision makers
  • Detailed application preparation
  • Ongoing advocacy throughout approval process
4

Post-Settlement Support

The real work begins after funding. We stay connected to help navigate the challenges of first-year operations and beyond.

  • Quarterly check-ins and performance reviews
  • Access to our business owner network
  • Growth capital planning for expansion

Why People Choose vexaloripus

Franchise ownership isn't about quick wins – it's about building something sustainable. We're here for people who want to put in the work and create genuine long-term value. Our clients aren't just statistics; they're our neighbors, and their success is our reputation.

Start Your Journey